You know the feeling when you're down to the last few drops of your cleanser, and instead of buying a new one, you keep squeezing the same tube in the hope that more product will magically appear? Lush Cosmetics wants to solve that feeling, or at least put it off for a bit longer. As of July 20, the international beauty brand will sell "giant" versions of a selection of its customers' most-beloved products. (Perpetually sold-out Sleepy Lotion: we're looking at you.)
The brand announced the news via Instagram with a very fitting pun: "BIG NEWS: your favorite Lush goodies now come in super-sized containers."
According to Lush, products getting the supersize upgrade will include Body Lotion in Sleepy ($33), Body Lotion in Dream Cream ($46), Ocean Salt Face and Body Cleanser ($75), R&B Hair Moisturizer ($80), Rub Rub Rub Shower Scrub ($38), Big Shampoo ($48), Mask of Magnaminty Face & Body Mask ($46), Ro's Argan Body Conditioner ($60), Jersey Bounce Shampoo ($33), Retread Hair Conditioner ($55), and Roots Hair Treatment ($38).
The upgraded products run from 14.9 ounces to 23.2 ounces. (For reference, keep in mind that one pint of ice cream equals 16 ounces.) Dream Cream Body Lotion, for example, typically sells for $30 for 8.4 ounces. The XL version will be $46 for 15.8 ounces. The granddaddy of the bunch is Rub Rub Rub Sugar Scrub, which is normally packaged as 11.6 ounces for $23. For $38, you can soon buy a 23.2-ounce version. That's twice as much product for (significantly) less than half the price.
View on Instagram
Eco-friendly Lushies, rest-assured: Lush will continue its recycling policy even with the bigger tubs: Return five empty, clean pots to a Lush store and receive a free face mask in return. Now, if Lush could just find a way to make shampoo bars even bigger, we'd be satisfied.
Follow Allure on Instagram and Twitter, and subscribe to our newsletter for daily beauty stories delivered right to your inbox.
Source: Read Full Article